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Product Liability Archive
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The New ABC’s of Product Defense
by Ken Broda-Bahm, Ph.D.Posted on May 30, 2011 | No CommentsWhat do you need to know now in the area of product defense? A step-by-step guide to new strategies. -
![In the July edition of The Jury Expert, Tenney, Cleary and Spellman presented the findings of their research on the power of alternative explanations in criminal defense strategies. They found that "TODDI" ("This Other Dude Did It") strategies significantly reduced mock jurors' perceptions of the likelihood of a defendant's guilt. […]](https://thejuryexpert.com/wp-content/uploads/2011/01/widget.jpg "Alternative Cause Strategies in Product Liability Litigation: The Need for Affirmative Defenses")
Alternative Cause Strategies in Product Liability Litigation: The Need for Affirmative Defenses
by Sean Overland, Ph.D.Posted on September 1, 2009 | 1 CommentIn the July edition of The Jury Expert, Tenney, Cleary and Spellman presented the findings of their research on the power of alternative explanations in criminal defense strategies. They found that "TODDI" ("This Other Dude Did It") strategies significantly reduced mock jurors' perceptions of the likelihood of a defendant's guilt. […]