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Persuasion Archive
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Polar Opposites: Empathy Does Not Extend Across the Political Aisle
by Ed O'Brien and Phoebe EllsworthPosted on July 31, 2012 | 8 CommentsDon't miss our trial consultant responses at the end of this article: Charlotte A. Morris, M.A., Judy H. Rothschild, Ph.D., and Ken Broda-Bahm, Ph.D. Many people can relate to the pain of being stuck outside on a winter day or caught without water after exercise. Recent psychological research, however, reveals that […] -
Hero or Hypocrite?
by Daniel A. Effron, Ph.D.Posted on July 31, 2012 | 7 CommentsDon't miss our trial consultant responses at the end of this article: Holly G. VanLeuven, MA and Katherine James, MFA. A Psychological Perspective on the Risks and Benefits of Positive Character Evidence In criminal trials, defense attorneys can call witnesses to testify about a defendant’s good character. Although the Federal […] -
The ‘Hoodie Effect’: George, Trayvon and How it Might Have Happened
by Douglas L. Keene, Ph.D. and Rita R. Handrich, Ph.D.Posted on May 29, 2012 | 16 CommentsTwo trial consultants apply social science research findings to the crafting of prosecution and defense trial narratives. How can the George Zimmerman/Trayvon Martin case be explained to jurors? -
“A Parade of Horribles”—Broccoli, Burial Markets, and Justice Scalia’s Wife: The Role of Analogies in Human Decision-Making from Justices to Jurors
by Ryan A. Malphurs, Ph.D. and L. Hailey DrescherPosted on May 29, 2012 | 7 CommentsAdopting lessons learned at the Supreme Court in using analogies to assist in telling your story at trial. -
Principles in Persuasion: Beyond Characteristics of the Speaker
by Brad Bradshaw, Ph.D.Posted on March 27, 2012 | 1 CommentWhat do you need to know about persuasion? The author of a recent book on persuasion summarizes the research so you know what to do now. -
Vocal Pitch in the Courtroom
by Jessica A. Boyle , M.A. and Stanley L. Brodsky, Ph.D.Posted on March 27, 2012 | 6 CommentsHigh voice, low voice, male voice, female voice? What the research says about your vocal pitch and persuasion in the courtroom. -
In Law as in Life, the Power of Context
by Sam Sommers, Ph.D.Posted on January 31, 2012 | No CommentsSam Sommer's reviews his new book: Situations Matter: Understanding How Context Transforms Your World. -
When Your Life is on the Line, Be a Victim, Not a Hero
by Kurt Gray, Ph.D. and Chelsea ScheinPosted on November 29, 2011 | 4 CommentsTo apply the hero strategy or the victim strategy? An overview of a series of studies to explore which tactic - if either - is effective in reducing blame. -
Generation X members are “active, balanced and happy”. Seriously?
by Douglas L. Keene, Ph.D. and Rita R. Handrich, Ph.D.Posted on November 29, 2011 | 22 CommentsWhat's happened to Generation X? An update on these now 30-45 year old jurors--you may be surprised at what they've done. -
Fooled By Numbers: Why People Think That 24 Months Takes Longer Than 2 Years
by Mario Pandelaere, PhDPosted on September 26, 2011 | 2 CommentsThe author analyzes the way people percieve quantitative information and the way even numerical data is subject to biased interpretation.